Ghettofication - who knew this was an actual word?!

The area I work in is Bijlmer, home to Amsterdam's football stadium (team AJAX (remember 'j' is slientish, so is pronounced 'Aiyux', home to the Heineken Music Hall where Snow Patrol will be playing next week (sold out darn it!), Media Markt (bix box electronics retailer) and large buildings of some of the world's most prominent corporations (we are right beside PWC!), and a fifteen minute walk from a huge ass IKEA.

yet on the other side of the train tracks is what is considered Amsterdam's "Ghetto". The ghetto is not quite what I expected cause I visualize American type of projects and according to Dennis, the other interns think it is the worst place ever cause they burn their garbage here (but I ahve yet to see this). I find it as ghetto as Brentwood? So it's not even that bad, yes you notice more ethnicities, but it don't feel like my ass is in trouble.

WP: Bijlmer, A'dam's "ghetto"